RHYS JAMES®

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Bespoke or Custom. So what's the difference?

We often hear these words being used almost interchangeably, as though they have a similar meaning. In reality however, they are quite different and here's how they differ. 

Choosing a Bespoke service is really about bringing to life a design that has yet to be created. It indulges individual tastes, choices, ideas and needs rather than popular trends and should result in a piece that complements your personality and sense of style.

Our bespoke program is like starting a design journey without preconceptions, aimed at creating an exceptional piece of jewellery free of the constraints of time and unburdened by limitations. For those who value rarity and legacy, a bespoke creation can be the ultimate expression of you. 

Our Custom service is about personalising an existing design. By taking inspiration from you, we can sensitively incorporate elements that add even more meaning to your choice of ring, pendant, bangle or cufflinks. With the Voyager Collection of for example, custom features could include your choice of gemstone and facet configuration, color scheme or the discrete inclusion of an engraved monogram, date or significant place name.

The opportunity to work closely with our clients is one that we thoroughly enjoy. Whatever inspires you, know that we'd be delighted to guide the creation of that special piece that's as unique as you are. 

RJ 

Bespoke ring design by Rhys James featuring 2.12 carat cushion cut pink sapphire centre stone with 4 round brilliant cut pink sapphires set in 18ct rose and white gold.